COVID-19 has spawned a mental health crisis. Can branding help break the taboo?

If you or a friend need urgent assistance, call 911 immediately, or take your friend directly to the emergency room. If you feel it’s safe, stay with your friend, or find someone to stay with them until help arrives.

You are never alone. Help is always available. For immediate support 24/7, reach out to the Crisis Text Line by texting COALITION to 741741, or call the National Suicide Prevention Lifeline at 988. It’s free and it’s highly confidential, unless it’s essential to contact emergency services to keep you or your friend safe.